We believe looking good
is for everyone.

Everyone. Everywhere. All body types.
Our clothes are designed to work together, be worn effortlessly, and contribute to a conscious lifestyle.

Our Essence

As advocates of body positivity, we believe that well-made designer wear should be for all body types - lean, plus-size, petite, tall, and everything in between.

We consciously choose to work only with Natural materials. They’re gentle on your skin, and the planet.

Functionality and Utility are underrated in clothing, especially for women. We're on a mission to eliminate the tedious need to carry a handbag when you don't want to!

We want to make dressing up an ‘easy’ delight.

We seek to encourage Conscious Consumption by promoting an inclusive
lifestyle - where needs of the self, society, and the planet are equally considered.
We seek to encourage Conscious Consumption by promoting an inclusive lifestyle - where needs
of the self, society, and the planet
are equally considered.

Our Design Process

A lot of planning goes into designing upcoming collections. We start by deciding the mood, color palette, theme, and functional specialties.

Every garment at SeamsFriendly goes through rigorous fit testing to achieve the perfect fit for all body types.

Fabrics are locally sourced, and handpicked from across India.

Here are a few things we look for:
👉🏻 100% Natural, Plant-Based fabrics.
👉🏻 Versatility, Durability, and Breathability.
👉🏻 Special Crafts, Weaves and Techniques, etc.

By using natural materials, we reduce the discharge of microplastics and other harmful chemicals associated with the apparel industry.

2000+ Styles, yet Zero Inventory

Every item is exclusively Made-to-Order.
This ensures ZERO unsold inventory and helps us offer a wider range of clothing.

Most apparel brands release new designs every 6 months.
At SeamsFriendly, we do that every 1-2 weeks.

2000+ Styles, yet Zero Inventory

Every item is exclusively Made-to-Order. This ensures ZERO unsold inventory and helps us offer a wider range of clothing.

Most apparel brands release
new designs every 6 months.
At SeamsFriendly, we do that
every 1-2 weeks.

Size and Fit - Truly Size Inclusive

We find our muse in every size, shape, and height, crafting each style for the best fit possible.

Every piece is Tailormade, and Designed to get you The Perfect Fit
All Sizes. Same Prices.

Our clothes are designed to fit:
👉🏻 All Sizes
👉🏻 All Body Types
👉🏻 All Heights

Who knew that height was a big factor in sizing? Well, we did

For petite body frames, we offer narrower shoulders, shorter armholes, shorter sleeves, shorter hemlines, shorter inseams, and lower pant rise, higher darts & pockets, higher chest, waist, hem & knee position; and vice versa for tall body frames.

Say goodbye to post-purchase alterations.

Gone are the days of trying to fit into a garment. Our garments are made to fit YOU!

We also offer a Custom Size option that takes care of your exact size, body type, and proportions, along with fit & loosening preferences.

We also offer Style Customization option allowing the customer to request a different neckline, neck depth, sleeve type, sleeve length, dress length, etc., for every garment as per their preference.

We also offer 'This Style, That Fabric' option, allowing the customer to get exactly what they desire.

Eco-Friendly, Skin-Friendly, Vegan & Cruelty-Free

Did you know that your skin needs to breathe, too?
Synthetic materials like polyester, nylon, and rayon stick to your skin and are not breathable.

From fabrics to the buttons used, we choose to work only with 100% Natural Materials. Some of the fabrics used are Organic Cotton, Cotton Muslin, Cotton Corduroy, Cotton Chambray, Cotton Lace, Cotton Waffle, and Cotton Flannel.

Our fabrics are soft, light, absorbent, non-allergic, and make your skin feel good. Using biodegradable natural materials reduces the discharge of microplastics and other harmful chemicals associated with the apparel industry. We chose tough and long-lasting fabrics and can be worn multiple times without washing after every wear. These fabrics are natural insulators that get softer after every wash.

We've made a conscious choice only to use Vegan, Cruelty-Free Materials. We do not use Wool, Silk, Fur, and Leather in any of our Garments.

As far as possible, we only use Plant, Vegetable, and Azo-Free dyes. Some of our collections only use undyed fabrics.

That's not all. We deliver your order in a reusable cloth bag, made from leftover fabric - 100% Cotton. This bag isn't just adorable; it's as good for the earth as the rest of our line.

Artisan-made Designerwear

Isn’t it special when something is made by hand, just for you?

At SeamsFriendly, we craft each piece by hand, using traditional methods of weaving, printing, embroidery, dyeing, and finishing.

Being handcrafted, your garment might have slight irregularities that add to its beauty, making it one of a kind.

Love hides in these slight imperfections 🌸

Everything is locally sourced, and made by the highly-skilled artisans in Jaipur, Rajasthan.

Indian Crafts

We promote Indian crafts globally, while providing due recognition to local art and artisans.

You can find these beautiful crafts in our collection:
👉🏻 Ikat
👉🏻 Hand Block Print (Kalamkari, Dabu, etc.)
👉🏻 Hand Tie Dye

We make conscious efforts to revive fading crafts by giving them a fashionable contemporary touch.

Versatility

Versatility is at the core of our design. You can style our products to create multiple looks with every piece.

We have taken this one step further and have introduced reversible and convertible styles.

Repetition is not even a real problem anymore.

With our versatile designs, you get your penny’s worth and help reduce wastage, all with one purchase.

Utilitarian, Functional Design 👌🏻

Our collections thread comfort and style together.

We understand that functionality is a key consideration for our customers when they make additions to their wardrobe.

We start by adding pockets - truly usable ones, so you don't have to carry a purse when you don't want to.

We take care of all the little things, from elastics, buttons, and zip closures to wrap-arounds and tie-ups.

Fulfilling Commitments

We take pride in meeting our commitments to deliver in time and as per promised quality.
Our return rate is ~ 3% (Industry Avg. Return Rate is 25-30%).
This low return rate is achieved by attention to detail and the wonderful work done by our artisans.

Fulfilling Commitments

We take pride in meeting our commitments to deliver in time and as per promised quality.

Our return rate is ~ 3%
(Industry Avg. Return Rate is 25-30%).

This low return rate is achieved by attention to detail and the wonderful work done by our artisans.

Fair Labor Practices and Policies

All garments crafted at SeamsFriendly are cut and sewn locally at Jaipur, Rajasthan, India.

We offer law-abiding work hours, a safe work environment, and social security to all our employees. We pay as per mutually agreed pay scales, (much higher than minimum wages). We also pay social security contributions mandated by local and national Indian laws.

The Indian government comes up with upward revisions in minimum wages every six months based on various factors, including retail inflation rate trends and standard of living index.

We do not employ child labor.

We are proud to share that we comply with the following Indian Laws:

👉🏻 The Employee State Insurance Act

👉🏻 Employee Provident fund Act

👉🏻 Equal Remuneration Act

👉🏻 Payment of Wages Act

👉🏻 The Minimum Wages Act

👉🏻 The Maternity Benefit Act

👉🏻 The Payment of Bonus Act

👉🏻 Shop and Establishment Act

👉🏻 The Weekly Holiday Act

👉🏻 The Payment of Gratuity Act

👉🏻 Industrial Disputes Act

👉🏻 and many more