Size Friendly

Every new idea starts with a problem.
Ours began with sizing in the apparel industry.

Every new idea starts with a problem. Ours began with sizing in the apparel industry.

Shopping can be a nightmare when you don't find the right size. Either there are no sizes apart from the 'Famous 5' (XS, S, M, L, XL) or there is a separate section for your size.

Imagine if there were separate sections for each size.
Do you think you'd enjoy that?

Imagine if there were separate sections for each size. Do you think you'd enjoy that?

Shopping for a purse seems easier.

Some brands offer a broader size range, but it comes with a price. Yes, money and limited designs and silhouettes. The cute ones are only for the model sizes. There is only a small percentage of people who fit in the standard size bracket.

No matter what you buy, it never fits you the way it fits the model. You either get it altered, or accept it and cringe every time you wear it. Not a happy experience. No wonder, people don't trust online shopping. It encourages you to adjust.

We want you to feel welcomed and accepted for
who you are - no tailoring.

We want you to feel welcomed
and accepted for who you are.
No tailoring.

Why not create a body-positive shopping experience? Let's make shopping fun again, void of negative thoughts about our body every other second!

Petite to Tall, Plus to Slender and everything in between.

Petite to Tall, Plus to Slender
and everything in between.

We're Size Friendly.

What is ‘Size Friendly’?

When a brand calls itself size-inclusive, it means that no matter your
silhouette, you will not be discriminated against.
You will not be body-shamed.

When a brand calls itself size-inclusive, it means that no matter your silhouette, you will not be discriminated against. You will not be body-shamed.

That's what we do at SeamsFriendly. Each piece in our collection makes you feel good regardless of your body type.

Our size spectrum has bust size ranging
from 26" all the way upto 70".

Our size spectrum has bust size ranging from 26" to 70".

That's not all. We consider height a critical factor when we're sizing you up.

That's not all. We consider height
a critical factor when we're
sizing you up.

Our scale starts
from 4'8" and goes all the way up.

For instance, consider Amy and Sarah.
They both have the same bust size, but Amy is taller.

For instance, consider Amy and Sarah. They both have the same bust size, but Amy is taller.

They want to buy matching knee-length dresses.

They'll go for the same size, won’t they?

They'll go for the same size.
Won’t they?

Turns out, what falls at the knee length for Amy, is
inching close to ankle-length for Sarah. Facepalm.

Turns out, what falls at the knee length for Amy, is inching close to ankle-length for Sarah. Facepalm.

Not to worry, we take height into account. We understand that every
one of us is unique. Therefore, the general size isn't general at all!

Not to worry, we take height into account. We understand that every one of us is unique. Therefore, the general size isn't general at all!

If bust-waist-hip size and height were to make two axes, you'll find all styles for yourself no matter where you fall on the graph!

Lastly, by inclusivity, we don't just mean spectrum-wide sizes, but also the same extensive collection in every size, with the same quality. No discrimination.

Now you and your friends can shop from the same place
and even buy matching pairs!

Now you and your friends can shop from the same place and even buy matching pairs!